SINGAPORE TOURISM BOARD

CITY OF POSSIBILITIES

Internationale Tourismus-Börse Berlin is the world’s largest tourism trade fair. Limited to a 3m by 3m booth space, we were challenged to find a way to make our little city stand out.

How? By packing the entire country into into a suitcase, and shipping it to them.

A B2B campaign under Passion Made Possible

TBWA Singapore

Creative team:
Marvin Liang

With AIRBAG Productions

Spikes Asia 2019
Digital Category - Silver, 2 Bronze, Shortlist
Digital Craft Category - Silver, Bronze
Innovation Category - Shortlist

Creative Circle Awards Gong Show 2019
Outdoor Category - Silver
Design Category - 2 Bronze
Brand Experience & Activation Category - 2 Bronze
Mobile & Digital Category - Silver, Bronze
Craft Category - 2 Silver

AWARD Awards 2020
Digital Craft / UX Category - Silver
Interactiveg Design Category - Bronze

One Show 2020
Innovation in Design Category - Shortlist
Out of Home - Brand Activation Category - Shortlist